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PROVA โ€” Focus Session #247 ยท Gen Z Skincare Concept Test
LIVE
AI Panelists (8)
ZR
Zoe R.
F, 24 ยท Austin, TX
MK
Marcus K.
M, 21 ยท Brooklyn, NY
AL
Aisha L.
F, 26 ยท Atlanta, GA
DP
Derek P.
M, 23 ยท Chicago, IL
SN
Sofia N.
F, 22 ยท Miami, FL
JT
Jordan T.
NB, 25 ยท Portland, OR
Would you pay $45 for a Gen Z SPF 50 moisturizer with tinted coverage? Concept Test ยท Round 2 of 3
74% Positive
ZR
Zoe R.
Honestly $45 is on the higher end for me, but if the SPF is legit AND it has tint? I'd probably replace two products with it. That math works.
MK
Marcus K.
The price point feels okay if the brand has credibility. I don't buy skincare I don't see on TikTok first tbh. Does it have clean ingredients?
AL
Aisha L.
For shade range it HAS to be extensive. That's non-negotiable for me. If there are 5 shades, hard pass regardless of price.
DP
Derek P.
Session Progress 67% complete ยท ~1 min remaining
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STEP 01
โœ๏ธ

Define Your Question

Tell PROVA what you're testing โ€” a product concept, pricing, tagline, ad creative, or campaign. Upload images or mockups for visual tests. The sharper your question, the sharper your insight.

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๐ŸŽฏ

Product Concepts

Will Gen Z buy your $45 SPF moisturizer? Test before you manufacture. Get real reaction data before committing to production runs.

โœ๏ธ

Messaging & Taglines

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๐Ÿ“ฆ

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๐Ÿ“ฃ

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